Lead Generation

If MLM recruits are the goal, then an attraction marketing system is the answer. With so much competition in network marketing, a great system helps.

If you are in the network marketing industry, you need a system that can educate, inspire and get leads at the same time.

Before I get into what an attraction marketing system is and why you need to have it, check out the video below:

Pat Flynn will go into one of the greatest benefits of an attraction marketing system, which is the concept of passive income. Although he uses the sale of an e-book as an example, the concept is interchangeable with the MLM industry.

Attraction Marketing Systems Are The X-Factor For Online MLM Success

There are many different attraction marketing systems that a network marketer could choose from. The best one for you is based upon your needs and propensities.

Although some are better than others, it would have to be an individual choice as to which system is the best. Discussions can get pretty heated about who has the best, but that’s not why I’m discussing this.

The fact that MLM distributors will fight over their chosen system is not without a good reason. Attraction Marketing Systems help to educate them, bring people into their businesses, and even makes some of them very wealthy.

These systems can implement many different processes. Some of these processes include training, email marketing, affiliate marketing, ad copy, ad swaps and transitioning new recruits into your network marketing company.

 

The problems that you could face without an attraction marketing system are:

1. It could take you longer to start generating income, if all you do is depend on earnings from your network marketing company. Most attraction marketing systems have one or more sources of generating income.
2. If you have your own preconceived ideas about promoting your network marketing business, you could suffer from blind spots about what works. If your company offers training and support, that’s good. If you don’t have access to proper training, most attraction marketing systems can offer this to you.
3. One of the lesser known facts about network marketing companies are the restrictions that are placed on you with presenting other commercial offers. If a new recruit has an established business relationship with you, before they join your network marketing business, then you can present them with other commercial opportunities. This isn’t the case for every company, but it is a general rule. If you are able to secure a relationship with a customer, through an attraction marketing system first, then you can market to them over and over again.
4. The most obvious reason for a marketing system is the ability to create a more effective lead generation campaign.

Wishing You The Best,

Greg Jackson

An automated marketing system is essential to MLM lead generation. It can help you prioritize your network marketing activities and get new recruits.

You still must provide unique content to the marketplace, but automation will make your job a lot easier.

A good automated marketing system can give your online presence a business partner that can serve you in many ways.

Putting up content on the web can be a thankless task for many network marketers. I don’t particularly enjoy the tedious nature of content creation either, but it is essential to providing value to your readership and the search engines.

It is the backbone for the marketing strategies that I use, but lead generation would be a lot tougher without an automated marketing system in place.

When I refer to a marketing system, automation is key and one of the most efficient marketing strategies that you can have for lead generation.

An automated marketing system, apart from content creation, can provide tools, techniques, information, and monetization to your business. In fact, the unique content provided by you, can come from ideas and new knowledge you picked up from being in a good marketing system.

Many successful network marketers derive their content, almost entirely from a marketing system.

An automated marketing system serves in several ways to generate leads!

Let me make you a list:

• A good marketing system usually has several products and affiliate programs integrated into it.

• Good marketing systems have an email list process, which in turn assists in your lead generation efforts.

• A good marketing system usually provides you with its own set of MLM lead generation strategies.

On top of that, many of these automated marketing systems have a huge knowledge base from topics such as Prospecting, Copywriting, Lead Generation, Social Media, Email Marketing and much more.

The main point is to have as much automation as possible, which in turn reduces your workload.

I’ve included an awesome marketing system above that works well with network marketing. There are many others, but I would encourage you to find one that resonates with your marketing funnel and lead generation methods.

Wishing You The Best,

Greg Jackson

MLM lead generation is the largest goal for success in your MLM business, other than signing up prospects to your network marketing opportunity.

It’s a simple process. I don’t mean to suggest that it’s easy.

Let’s first start out with the most obvious fact: buying leads is a waste of time. In addition, having an online presence is a necessity. The right ingredients of building your MLM lead generation funnel starts with generating traffic and creating content.

Traffic + Content = MLM Lead Generation Success

In order for lead generation methods to work, especially with network marketing, you need to have at least one or two things going for you:

• You need a high amount of traffic going to your website/blog, or
• You need great content that a small amount of traffic has an interest in.

The purpose of having one, or both, in place would be to create a sales funnel through which your products, services, and messages can be matched to your lead generation efforts.

Warning: Introducing your business opportunity, upfront, has never worked.

If you haven’t read it:

• Ann Sieg’s free report, 7 Great Lies Of Network Marketing explains this concept very well.
• Rob Fore’s Online MLM Marketing is also a great resource.

The next logical step with MLM lead generation would be, having a way to capture leads – an autoresponder service such as Aweber usually works well.

This service allows you to be in complete control of your lead generation campaign, including the ability to choose when to market to your leads, and what messages you send out. Their service also has a lot of information and tips to help with email marketing.

If producing online content is a greater challenge for you, take a look at Copywriting For The Rest Of Us.

As I stated earlier, successful MLM lead generation isn’t an easy task, but it is an attainable one. The ability to craft your message to your audience can be time consuming, but well worth the effort.

Wishing You The Best,

Greg Jackson